Benchmark Cases

Movistar Uruguay
Movistar Uruguay


Customer since

Movistar wanted to implement innovative Technology Solutions with high impact among users, which in turn would contribute to increased profits.

Movistar Uruguay is a subsidiary of Telefónica Moviles España (Spain) that is one of the leading telecommunications operators in the world and the largest in Latin America. With over 315 million customers in 15 countries, the company provides its customers with high quality services and advanced technology at an affordable market price.

Involvement in the local market requires innovative technological solutions in line with a dynamic and changing industry such as telecommunications.

The field of mobile telephony and data services is virtually filled to capacity in Uruguay; Movistar serves 1.8 million customers. This is why phone operators must gain market share over other operators. Moreover, it is necessary to increase the revenue generated by each customer.

Movistar Uruguay has achieved a substantial increase in its revenue by implementing solutions offered by Netlabs.


  • To improve levels of customer satisfaction by providing a greater range of services


  • To be the leading provider of mobile VAS
  • To be competitive and innovative
  • To attract new users
  • To reduce operating costs
  • To exceed customers’ expectations


  • Outsourced platform for the development of mobile services that will allow managing solutions effectively, efficiently and profitably.

Why netlabs

  • Wide variety of solutions
  • Scalability
  • Quality services and long term customer relationships
  • Development of new business through deep customer knowledge.

Netlabs’ planning, design and development of solutions and services is aimed at innovating customer products and/or business models, adding value based on needs or requirements that will solve problems.
Sixteen years of experience applying the industry’s best practices and methodologies that guarantees the highest quality of our products.

Strategic results

  • Improved customer satisfaction
  • Services that enhance user convenience
  • Innovation and creativity, preserving the competitive edge
  • Increased user loyalty